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How to use a marketing funnel calculator.
We’ve developed this handy marketing funnel calculator to help marketer’s figure out how much activity is needed at the top of the funnel to meet revenue goals. So why use a metrics funnel? Today, marketers benefit
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Who’s Who in BtoB Magazine? NetProspex CEO Gary Halliwell, that’s who!
Congratulation to NetProspex CEO, Gary Halliwell for his recognition in BtoB Magazine’s “Who’s Who in Direct Mail” 2012. “This year, Halliwell spearheaded a $7 million capital financing deal to extend the company’s database compilation
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Fueling the B2B revenue machine
The latest in our series: You bought a list – now what? We always talk about marketing automation as the engine in a Ferrari – it only runs with quality fuel, in our world, that
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3 Decks to Inspire Your B2B Content Marketing
We’re kicking off a new series: You bought a list.. now what? Acquiring targeted prospect records is only half the battle for B2B marketers. How you do make the most of these new potential
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What NOT to do if you’re a B2B technology marketer.
If you’re a marketer for a technology company, chances are you’re fighting for the attention of professionals that are exposed to plenty of messaging from competitors. Read on for 5 important things NOT to
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NetProspex and AG Salesworks Announce Partnership to Drive High Quality Leads for B2B Organizations
New England-Based Companies Launch Joint Solution Guaranteeing Fully Qualified Sales Opportunities NetProspex, leading B2B data services provider, today announced a partnership with AG Salesworks, an expert in developing highly qualified sales opportunities for B2B
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CleneStep: Three-Dimensional Verification
Jimmy Becker, SVP Content, NetProspex In a prior blog post, I offered some specifics about how we approach quality. In this discussion, I wanted to continue that discussion by specifically describing how we verify
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Transformational Tools for a Killer Sales Team
Thank you for the shoutout! Read the original post. Can your zero be a hero? Transformational tools for a killer sales team by Eric Anderson Let’s face it…most sales teams (if not all) don’t
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Make it relevant! & the rise of social.
Interesting article today from the folks at b2bm.biz, quoting a Salesforce study that found office workers “are drowning under email” “The study found that many office workers are running the risk of being overwhelmed
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5 examples of users changing business models in the publishing world – Notes from SIIA
NetProspex, like other publishers, understands that information is a living thing and user contribution is key to that life.
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