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10 Reasons to Buy a List Where Nurture Programs Fail
by Lauren Brubaker, Demand Generation Manager, NetProspex As a true-blue B2B email marketer for my entire career, I’ve heard these formulas over and over: Purchased Lists = Bad Nurture Programs = Good Over the years,
Read More »NetProspex Launches TechProspex Contact Targeting Solution for Technology Marketers
New service provides data on prospects’ technology environments with 90 percent accuracy Waltham, Mass. – September 12, 2012 NetProspex, the leading provider of B2B contact data services, today announced the launch of TechProspex, a premium
Read More »8 Strategies For B2B Marketing Success
Maribeth Ross, VP Marketing, NetProspex This article originally appeared on CMO.com – click here to read the original piece. Written in partnership with AG Salesworks. Here we are in the back half of the year.
Read More »7 Steps to Exceed your B2B Pipeline Goals this Quarter
With the US athletes exceeding their goals in London right now, we thought we should keep the winning momentum going with a post originally written for Business2Community by NetProspex VP of Marketing, Maribeth Ross. 1. Assess
Read More »Trends in data analysis offer opportunities, challenges
Christopher Hosford July 23, 2012 – 12:01 pm EDT This month’s Business Mailers’ Co-op and Interactive Marketing Conference, hosted by database marketing company MeritDirect in White Plains, N.Y., was rife with discussions about measuring
Read More »NetProspex a finalist for “Innovative Technology of the Year” Award from Mass TLC
Woohoo! We’re thrilled to be recognized as a finalist for the Innovative Technology of the Year- Sales and Marketing award from the Massachusetts Technology Leadership Council. Our B2B data cleansing solution CleneProspex was recognized for
Read More »11 takeaways from the “Building the Marketing Dream Team” webinar
Yesterday, our Senior Director of Demand Generation, Tamara Graves, presented alongside Ellen Valentine, Product Strategist at Silverpop, and Talibah Mbonisi, Manager of Marketing Operations at Silverpop. The event was hosted by Kate Maddox, Executive
Read More »Fueling the B2B revenue machine
The latest in our series: You bought a list – now what? We always talk about marketing automation as the engine in a Ferrari – it only runs with quality fuel, in our world, that
Read More »3 Decks to Inspire Your B2B Content Marketing
We’re kicking off a new series: You bought a list.. now what? Acquiring targeted prospect records is only half the battle for B2B marketers. How you do make the most of these new potential
Read More »NetProspex and AG Salesworks Announce Partnership to Drive High Quality Leads for B2B Organizations
New England-Based Companies Launch Joint Solution Guaranteeing Fully Qualified Sales Opportunities NetProspex, leading B2B data services provider, today announced a partnership with AG Salesworks, an expert in developing highly qualified sales opportunities for B2B
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