WALTHAM, Mass. – October 23rd, 2009 –
NetProspex Inc., a provider of verified crowd-sourced B2B contact information,
announced today it has completed a strategic round of funding from a consortium
of investors led by American City Business Journals.
The
company plans to use the funds to expand the NetProspex user-community and
accelerate growth of its accurate, user-contributed database of 8 million
corporate decision makers. With a continual in-flow of new business contacts
from its community of users, NetProspex provides a comprehensive continual
sales funnel solution for large and small sales organizations. The company's CleneStepTM
verification technologies ensure all the data is verified and viable for use in
a sales and marketing automation solution and maximize message deliverability
via phone and email.
American
City Business Journals, (ACBJ) is the nation’s largest publisher of
metropolitan business newspapers, is a key partner of NetProspex. ACBJ New
Media President, Tim Bradbury said “We chose to invest in NetProspex because we
believe NetProspex crowd-sourced business contact model combined with their
CleneStepTM accuracy technology is the key to unlocking a
significant potential for continual, comprehensive in-flow of accurate business
contacts into an organization's sales funnel.”
"We
help sales people quickly target accurate new prospects in an extremely cost
effective manner, which is evidenced in our own rapid sales growth in a down
economy" said NetProspex CEO, Gary Halliwell. "When a sales
person has worked through a call list, maybe from a trade show or in-bound
marketing campaign, the contacts that did not end up as sales can be exchanged
for new targeted business contacts in the database. NetProspex takes a useless
by-product of the sales process, old leads, and turns it into accurate,
targeted new sales opportunities."
About American City Business
Journals
American
City metropolitan business newspapers reach 4 million readers each week with
exclusive, in-depth coverage of their business communities. The loyalty of
these readers testifies to American City's commitment to top-quality
journalism, unexcelled service for advertisers and readers, and active business
community involvement.
About NetProspex
NetProspex
enables sales and marketing executives to quickly and easily find highly
accurate contact information for business people and organizations. Their mission
is to create the largest and most accurate directory of business contact
information, making it easy to find decision-makers across all industries. The
company was founded in 2006 by Gary Halliwell and Jeff Clewley, two veterans of
electronic financial market data.
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