How Dr Who and NetProspex both benefit from cyberspace!

I noticed something interesting with my kids this weekend as we talked about TV programs like Dr Who (timelord) and TopGear (car consumer report revamped) on BBC America. Beyond scheduled shows, they also watch old episodes on YouTube with neighborhood friends who are fast becoming fans. They are asking me to sign up to domestic BBC on cable, so they can see the first runs of these shows.  I haven’t given in yet, but I am intrigued by what’s going on.  It’s a great example of how more open markets drive content demand across old boundaries.  This glimpse into real world dynamics in the media resonates for me in terms of what NetProspex is all about.  Content creation and distribution has become much more dynamic even in business publishing. NetProspex has added over 240,000 contacts in the past few months. We are busily validating those contacts before we put them up onto the system…that’s where we add value.  I’m not sure my kids will be looking for NetProspex on YouTube, but the possibilities are equally exciting for the new generation of business publishers who are embracing these changes.